BLUESEN
EXHIBITION
From September 30 to October 2, BLUESEN participated in WETEX 2025
(Water, Energy, Technology, and Environment Exhibition), held at the
Dubai World Trade Centre (DWTC) in the United Arab Emirates.
WETEX is the largest water, energy, and environment exhibition in the Middle East,
organized by the Dubai Electricity and Water Authority (DEWA).
It serves as an international business platform with participation from companies
and public institutions across more than 60 countries worldwide.
This exhibition is regarded as an effective event that extends beyond
the Middle East into the European, Asian, and African markets, with direct
participation from actual project clients and technical stakeholders.
This year, BLUESEN participated independently with its own booth,
showcasing key product lines such as digital sensors, turbidity meters, and residual chlorine analyzers.
Located along a main pathway of the exhibition hall, the booth drew a high volume of visitors,
and on-site sales consultations attracted strong interest from local experts.
In particular, the Middle East is a market where water infrastructure is actively expanding
—such as desalination facilities, water reuse systems, and smart water network management—
leading to a steady increase in demand for water quality measurement equipment with accuracy and durability.
Local stakeholders highly valued BLUESEN’s strong competitiveness in terms of quality,
along with fast delivery and reliable technical support systems.
Through its participation in WETEX 2025, BLUESEN demonstrated the potential of Korean water quality
measurement technology and its brand competitiveness in the Middle Eastern market.
Moving forward, the company plans to further strengthen its foothold for expansion into
the Middle Eastern and European markets by broadening local partnerships and providing customized product solutions.